KitKat Japan, decoded: which flavors are real and which are hype
Japan has over 300 KitKat flavors. Most are regional tourist bait. Here is how to tell the genuinely great ones from the pink food coloring.
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All guides →Autumn omiyage: the chestnut season, decoded before it sells out
Every autumn Japan's omiyage shelves fill with chestnut. Some are worth ordering immediately. Here is what appears, what to buy, and why timing matters.
Sakura snacks: which ones are real, and which are pink food coloring
Every spring, Japan's shelves turn pink. Most sakura snacks taste like nothing — a few genuinely capture the season. Here is how to tell the difference before you buy.